Brand identity back

Client: Logicus escape room

The cultural Association Logicus was founded in 2018 in Cagliari with the aim of becoming part of the world of escape rooms, the new form of live entertainment aimed at a target group of about 16 years and up.

The game develops within one or more environments/rooms designed and built following a pre-set theme and script, where a group of people will have to empathize with the characters of a compelling story and only by working together will they be able to solve the puzzles and puzzles hidden in the room/rooms and find the only escape route ... all within 60 minutes!

Seiès has created the visual identity of the Association and at the same time developed the offline advertising material and the online google campaigns for the dissemination of the escape room activity.
It also worked on the artistic/creative direction of the works performed within the play area in collaboration with the owner/president of the Association Alessio Marini wich is the creator of the story and the enigmas and Alberto Pusceddu known artist and expert set designer who conferred spaces the realism necessary thanks to its innate mastery.